The Masi festival at the famous Lord Subramaniaswamy temple in this coastal town began today with the flag hoisting ceremony.
The flag was brought in a procession and hoisted after special poojas amidst chanting of the vedas and 'Thirumurai' (Tamil veda) by the experts.
Temple Joint Commissioner R.Gnanasekar and Fit Person P T Kottai Manian were present on the occasion.