IT firm Mphasis and sound-based proximity communication provider ToneTag today announced a strategic partnership to provide a range of digital banking solutions for the banking and retail industries.
As part of the agreement, Mphasis will collaborate to build solutions and be an integration partner for ToneTag's sound-based technology globally to enable contact-less proximity communication, location based services and customer engagement services among other solutions.
With this, Mphasis will be providing omni-channel customer engagement and frictionless checkout solutions to benefit physical outlets, dealerships, bank branches as well as experience stores, Mphasis said in a statement here.
Through the partnership, ToneTag and Mphasis aim to enrich the retail experience in the offline establishments of both banking as well as commerce industries.
"The rise of mobile/smartphone usage, Internet penetration and e-commerce means that consumers are now used to a seamless online shopping experience.
"ToneTag provides us with the technology to make such an experience available to the broadest possible audience, without the restrictions of proprietary payment technologies," Georg Lehmann, Senior VP and Head - Banking & Capital Markets, Retail and Logistics Client Delivery at Mphasis said.
