In a bid to encourage rural tourism, the Nagaland government is working on programmes to spread awareness in the interior areas for implementing centrally-sponsored schemes 'Swadesh Darshan' and 'PRASAD', an official said today.
Nagaland and the northeast have immense potential in rural tourism and therefore the state government through the department of tourism is chalking out programmes to spread awareness in the interior areas by implementing the central programmes, Parliamentary Secretary for Tourism, C Apok Jamir said while interacting with mediapersons on the sidelines of the department's Logo competition here.
Swadesh Darshan is an integrated development of Theme Based Tourist Circuits, while PRASAD is National Mission on Pilgrimage Rejuvenation And Spiritual Augmentation Drive.
"We are embarking on the mission to make Nagaland and the northeast region in general a tourist destination for the rest of the world," Jamir said, adding that through such initiatives, the department is working towards opening the gates for the people to explore and experience the culture and tradition of the Nagas in the 11 districts.
He expressed hope that promoting tourism activities will generate employment in the state and also project the vibrancy of the region to the world.
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