"Monsoon Shootout", featuring Nawazuddin Siddiqui and Vijay Verma in the lead, is being touted as India's first film to get an interactive trailer.
The audiences would have an option to view the content of the trailer in two different aspects.
According to the makers, they are breaking away from the usual way to edit a trailer.
Directed by Amit Kumar, "Monsoon Shootout" is a crime thriller, which premiered at the Cannes Film Festival in 2013.
The audiences will see the trailer to a point where they will be given an option to select between, 'To Shoot' or 'Not To Shoot'. What unfolds in the trailer is basis of the choice the viewer makes.
Speaking about it, one of the producers, Guneet Monga said, "The film's story and narrative is something extremely different from what the audiences have seen so far. The central character that Vijay plays in the film is torn in a split of a second decision to shoot or not to shoot a criminal suspect.
"So keeping the theme and the innovative story that 'Monsoon Shootout' is, this is the first time ever that the audience will get to choose what they want to see in the trailer when it releases this week..."
The movie also stars Neeraj Kabi and Tannishtha Chatterjee.
Also produced by Anurag Kashyap, Arun Rangachari and Vivek Rangachari, the film is scheduled to release on December 15.
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