Marketing of children's films is a difficult task and it needs coordinated effort by filmmakers and various agencies involved in making movies for children, a film personality from Netherlands said here today.
Sannette Naeye made a power-point presentation on the problems of marketing children's films at the ongoing 18th International Children's Film Festival of India (ICFFI).
"A network of film-makers, institutions across the globe can be set up to promote theatres for screening children's films, their funding and marketing," Naeye said.
She favoured a uniform legislation in different countries to ban certain basic elements like violence, obscenity and evil customs.
Participating in a debate, veteran actor and filmmaker Amol Palekar said today's children are very tech-savvy, which makes it necessary for film-makers to be in tune with the changing times.
Ace script-writer Honey Irani, whose recent film 'Krrish 3' is a block-buster, said films have become technically superior and film-making faster than ever.
Meanwhile, speaking at an 'Open Forum' on 'Gendered Content - Girls made visible', Siddiq Barmak, a film-maker from Afghanistan, said women should be encouraged in all walks of life. His film 'Osama' was selected for the screening at ICFFI.
Vibeka Noergaard, a film-maker from Denmark, said women-oriented films have still a long way to go in the Scandinavian countries.
The ICFFI, which began here on November 14, continued to draw good number of children to the film screenings.
The films are being shown on over 10 screens in the city.
