The Bytox Hangover Prevention Patch claims to stop hangovers even before they start as users are instructed to attach the body patch 45 minutes before drinking.
An invention of a US plastic and reconstructive surgeon Dr Leonard Grossman, the patch has gone on sale in the UK following its launch in New York late last year, the Daily Mail reported.
According to the packaging, the patch replenishes the vitamins and acids lost when consuming alcohol - in the same way that the intravenous 'party drip' vitamin injections.
The patch has not received any official medical backing either in the UK or in the US.
It has, however, received glowing reviews from consumers who have posted on websites, with one writing: "I tried it twice. Both times after nine or 10 martinis. I can only account for myself. It works great".
Users are instructed to attach the patch - which is similar in appearance and design to a nicotine patch - 45 minutes before drinking and leave it on until the next day or about eight hours after they finish drinking.
Grossman has claimed that the ingredients - B vitamins, acai berry, vitamins A, D, E and K and folic - are delivered continuously to the bloodstream as opposed to those from a pill which are excreted relatively quickly.
Firebox, which is selling the patch in the UK, said on its website: "The rationale for this 'game changing' body patch is to stop hangovers before they start.
"Easily applied, it is infused with a powerful blend of vitamins, nutrients and antioxidants which are absorbed whilst imbibing, meaning a faster recovery time," it said.
The patches cost 12.99 pounds for a pack of five.
