People for the Ethical Treatment of Animals (PETA) activists who were campaigning for vegetarianism ahead of the Bakrid were allegedly manhandled by a mob in the old city area of Bhopal today.
Police registered a case against three PETA activists under section 295 A (outraging religious feelings), Inspector General of Police Yogesh Choudhary said.
As the PETA activists were manhandled, police intervened to protect them and took them to the police station, he said.
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They were assaulted by a mob even before the campaign began, and had to be rescued by the police, it said.
Poorva Joshipura, PETA India CEO, said, "PETA organises peaceful animal protection awareness programs for Christmas, Easter, Diwali, Janmashtami and other holidays, as well as Eid" and "it is shameful that in working to stop violence, our volunteers were made to suffer violence".