The 66th Republic Day proceedings will be telecast live for the India and international audiences on Colors and Rishtey channel.
This is the first time the two private channels will simultaneously cast the Republic Day celebrations along with the national television channel Doordarshan.
The telecast will also reach out to the international markets ie MENA, US (Aapka COLORS) and UK.
"Being able to bring to our audience the much awaited parade and message from our Prime Minister Narendra Modi live is a privilege and a source of pride for the team at Colors and Rishtey. This is our way to celebrate our 66th Republic Day," Raj Nayak, CEO - Colors, said in a statement.
US President Barack Obama will grace the Republic Day celebrations this year as the chief guest on Monday.
