Business Standard

Rihanna trademarks her name for clothing line?

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Press Trust of India London
R&B star Rihanna has trademarked her last name Fenty, under several brand names, indicating that she is planning to launch her own clothing line.

The 26-year-old 'Diamond' singer, real name Robyn Rihanna Fenty, has laid claim to her last name by filing trademark documents which prevents another person using the name for clothing, lingerie, cosmetics and swimwear, reported Contactmusic.

The trademark documents, which were filed under her company, Roraj Trade LLC, in June, proposed to trademark the following names: "Fenty Apparel, Fenty Beauty, Fenty Clothing, Fenty Cosmetics, Fenty Face, Fenty Intimates, Fenty Lingerie, Fenty Makeup, Fenty Nails, Fenty Swim, Fenty Swimwear, Boomflick, Fenty Corp, Robyn, Fenty88 and Rhi Rhi."
 

Rihanna already has experience working with fashion. In February 2013, she announced her collaboration with the British high street store, River Island. The range was fun, bold and skimpy but proved to be a big hit with her millions of fans.

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First Published: Aug 09 2014 | 11:10 AM IST

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