In an initiative aimed at conserving water, Rashtriya Jal Biradari (National Water Community) would launch 'Jal Saksharta Abhiyaan' (Water Literacy Campaign) across Uttar Pradesh on this World Earth Day on April 22.
RJB, an umbrella organisation under Tarun Bharat Sangh, is preparing to associate female health assistants and anganbari workers with the campaign to spread awareness on conserving water, its chairman Rajendra Singh, a renowned water conservationist, said today.