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Snapdeal launches personalised shopping guide 'Smartfeed'

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Press Trust of India New Delhi
Online marketplace Snapdeal today launched Smartfeed, a personal shopping guide, for its customers.

Smartfeed will provide users with personalised shopping ideas and a trending list of products, which are popular on the platform and relevant for the specific user, Snapdeal said in a statement.

The launch also marks the integration of Doozton.Com (a product discovery platform) which was acquired by Snapdeal earlier this year with its existing recommendation and personalisation technologies.

Using Big Data technology, the platform crunches over three billion data points daily for over five million users, considering user interactions across the 5 million catalog size.

It recommends over 1,000 products to the user, based on their personalised interests, similar user classification, current purchase trends and future behavior prediction.
 

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Verizon promotes Francis Yip to lead APAC business * Global telecommunications major Verizon has promoted promoted Francis Yip as the group vice president of its Asia Pacific operations.

In his new role, Yip will be responsible for delivering strategic cloud, security, mobility, network and connected machines solutions to Verizon's multinational enterprise clients across the APAC region, Verizon said in a statement.

Based in Hong Kong, Yip was most recently Verizon's managing director for North Asia.

He replaces Andrew Dobbins, who announced his retirement earlier this month.

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Lifesize appoints Gagan Verma as Regional Dir India & SAARC * Lifesize, a division of accessories maker Logitech, has appointed Gagan Verma as the Regional Director for India and SAARC region.

In this role, Verma will be responsible for driving business growth, extending partnerships, increasing channel expansion and accelerating the company's foothold across India and SAARC region, Lifesize said in a statement.

Heading Lifesize operations for the region, he will work closely with Andreas Wienold, Lifesize International VP.

He has previously been associated with firms like Cisco, Tandberg, Codian, Avaya Global Connect, GTL and Polycom.

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First Published: Jun 25 2014 | 5:35 PM IST

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