Some leading online portals like Snapdeal, Fashion and

You, Jabonng, Myntra are offering deals on clothes, jewellry, costmetics, and shoes, keeping couples in mind. While hi-end restaurants claim they are chock-a-block for lunch and dinner, a huge crowd of couples was seen at Central Park in CP, one of the hangout zones in Delhi. Chithra, a Political Science (Hons) student from DU said, "Most of the people are wearing red in college. We see so many couples hanging around hand-in hand unlike most other days. You can truly say love is in the air!" Her friend Bhavna said "you don't need a particular day to tell someone you love, it's a feeling we all must incorporate in our lives every single day". An advertising professional, Akshay's day was made special while working. "We got a rose and chocolate from office wishing us a happy Valentine's day. It was very special," he said. The day also saw some innovative marketing with number of clothing brands giving 'buy-one get-one' offer.