Tata Motors today said its heavy duty trucks range Tata Motors Prima has associated with the Kings XI Punjab as official title sponsor in the upcoming Indian Premier League (IPL) Season 8.
This collaboration will take ahead the brands' existing relationship, first established in IPL Season 7, Tata Motors said in a statement.
The eighth season of IPL will be played from April 8, 2015 to May 24, 2015.
Kings XI Punjab will play their first match on April 8, 2015 against Rajasthan Royals at MCA International Stadium, Pune.
