Tata Motors today announced the commercial launch of its first compact SUV Tata Nexon here.
Nexon is the fourth product based on the 'impact design' in the last 16 months.
The other three are Tata Tiago, Tata Hexa and Tata Tigor, the company said.
Tata Motors, the USD 42 billion company, is offering Nexon at an introductory price of Rs 5,94,299 ex-showroom in Bengaluru for the petrol variant and Rs 6,94,447 (ex-showroom Bengaluru) for the Diesel variant.
The company said Nexon is the most competitively priced SUV in this segment, with class-leading features.
Starting today, the SUV would be on sale, across 650 Tata Motors authorised sales outlets in India.
Pratap Bose, Head of Design at Tata Motors said, "The Tata NEXON is a revolutionary design. This design element of the car enhances its sporty character and represents the evolution of the SUV design featuring the practicality and strength of an SUV with style of a sports coupe."
The SUV is available in four variants - XE, XM, XT,XZ+.
It comes in five colour options - Vermont Red, Moroccan Blue, Seattle Silver, Glasgow Grey and Calgary White and would come with a standard warranty of 75000 kms or two years, whichever is earlier, the company said.
Bose said the company would be increasing its network with 200outlets presently across the country to 1,200 outlets by 2020.
In terms of customer satisfaction, the automobile major was insecond position by scoring 888 points, Bose said.
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