Taking a jibe at TMC supremo Mamata Banerjee, who launched a party helpline number and website on Monday to address people's grievances, the BJP said it shows that her links with the masses are "severed".
The BJP also claimed that the ruling party was copying its outreach initiative taken long back and there was nothing new in it.
In a bid to reach out to the public after the poor show in the Lok Sabha polls, the West Bengal chief minister launched the Trinamool Congress' helpline number and website www.didikebolo.com at Nazrul Manch here.
Mukul Roy, who was once Banerjee's confidant before falling out with her and joining the saffron party in 2017, said, "The launch of the helpline and the website clearly shows that Mamata Banerjee so far has not developed any public relations and has severed links with the masses."
"She has given only false hopes to the people of the state," the BJP leader said.
Union minister and BJP MP from Asansol Babul Supriyo said the step seems to be the brainchild of political strategist Prashant Kishor.
Kishor's organisation Indian Political Action Committee (I-PAC) has been recently appointed by the ruling party in West Bengal to prepare its strategy for 2021 Assembly polls.
"People, who had sought 'poriborton' (change) are now fed up with the TMC and want to get rid of it," Supriyo said.
Banerjee had given the call for 'poriborton' ahead of the 2011 West Bengal Assembly elections, which saw her party come to power for the first time ending the 34-year CPI(M)-led Left rule in the state.
Another BJP MP Locket Chatterjee said, "It (TMC's outreach programme) is a copy paste of the BJP's initiative taken long back and we have been doing this for long. This is not new for us."
This is for the first time that the TMC has come up with a helpline number and a website to reach out to the public and address their grievances. The step comes just months after the party's dismal performance in the Lok Sabha polls, where it lost much ground to the BJP.
The TMC's tally in 2019 parliamentary elections polls came down to 22 from 34 in 2014. On the other hand, the saffron party made massive inroads in West Bengal by winning 18 Lok Sabha seats out of a total 42 and bagging 40.5 per cent votes.
Buoyed by its stupendous show, BJP leaders have been asserting that their aim now is to dislodge the TMC from power.
Disclaimer: No Business Standard Journalist was involved in creation of this content
