Broadcast major Star India today announced an organisational restructuring elevating Uday Shankar as its Chairman and CEO while creating five business units to accelerate growth.
As part of the changes, Star India said it has elevated COO Sanjay Gupta as Managing Director and K Madhavan as Managing Director-South.
Both Gupta and Madhavan will continue to report to STAR India Chairman and CEO Uday Shankar, the company said in a statement.
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Nitin Kukreja is the CEO of Sports, which includes a portfolio of channels under the STAR Sports banner, while Ajit Mohan has been chosen as CEO of Digital, which oversees Hotstar, STAR's digital platform which recently surpassed 50 million downloads, it added.
Vijay Singh is not the CEO of Fox STAR Studios, which produces and distributes Bollywood and Regional films and Kevin Vaz has been appointed as CEO of South, reporting to K Madhavan.
The South business unit incorporates all of STAR's business interests in the Southern states of Kerala, Tamil Nadu, Karnataka, Andhra Pradesh and Telangana.
Commenting on the changes, 21st Century Fox Chief Executive Officer James Murdoch said: "Uday, Sanjay, Madhavan and the entire STAR India team have built a world-class business that has grown at double the industry rate. We are proud of its success and look forward to the next chapter of growth under Uday's transformational leadership."
"We have set ourselves a bold growth agenda and these changes will deepen the leadership bench, unlock entrepreneurial energy and position STAR better to deliver on its ambitions," Uday Shankar, Chairman & CEO STAR India said.
Star India also said it will set up a pan-India Content Studio to drive innovation in programming under Gaurav Banerjee who reports into Sanjay Gupta.
The Corporate Centre will continue largely unchanged, Star India said.
Star India broadcasts over 40 channels in eight different languages, which include Star Gold, Channel V, Star World, Star Movies, Star Utsav, Life OK, Movies OK and Star Plus.