Lusty slogans resonated through the narrow lanes and flag-waving supporters cheered heartily as top leaders of major contenders for power in Uttar Pradesh descended on this ancient temple town in a last gasp effort to swing the voters in their favour.
Leading the virtual parade of the top guns was Prime Minister Narendra Modi, who turned his visit to the famous Kashi Vishwanath and Kal Bhairav temples into an impromptu roadshow, a day ahead of the one planned for tomorrow.
Before beginning the roadshow through the winding streets of the city, Modi also paid floral tributes at the statue of Hindutva ideologue Madan Mohan Malviya at the Banaras Hindu University, in moves loaded with symbolism in a campaign which saw BJP revive the divisive talk of Ram temple and the PM seemed appealing to religious sensibilities by his 'graveyard and crematorium' remark.
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BJP leaders feel that the hours-long event, broadcast live on most of the regional TV news channels, will help their cause when the 40 remaining seats go to the polls in the final phase on March 8.
Slogans like 'Subah Banaras, sham Banaras; Modi tere naam Banaras' and 'Modi, Modi' greeted Modi as he waved from an open top vehicle covered with marigold.
The only other time Modi held a roadshow here was in the run-up to the 2014 Lok Sabha polls after he picked Varanasi as one of his seats. The BJP swept the 2014 polls in Uttar Pradesh, winning 73 of the 80 Lok Sabha seats, along with its ally Apna Dal.
Down in the dumps in the politically crucial cow belt state for the last 15 years before its spectacular performance in the Lok Sabha elections, the BJP, which has not declared its chief ministerial candidate for UP, is banking on the personal charisma of Modi to catapult the party back to power again.
Samajwadi Party president and Chief Minister Akhilesh Yadav, who is seeking a second successive term in office after stitching an alliance with Congress, in wilderness in the state for a long time, also led a roadshow with Congress leader Rahul Gandhi through the city, but not before he had paid a visit to the 'Kashi Vishwanath' temple of Lord Shiva, the presiding deity of Varanasi.
Amid chanting of 'shlokas', Akhilesh, sporting the red Samajwadi Party cap, was seen kneeling at the temple and seeking the blassings of the priests.
Akhilesh's MP wife Dimple, who has of late emerged as a
star campaigner of the party after the sulking Samajwadi Party patriarch Mulayam Singh Yadav decided to largely keep away from the fiercely fought electoral battle, joined the roadshow midway.
Mulayam has so far addressed only a few election meetings for his brother Shivpal and younger daughter-in-law Arpana in their Jaswantnagar and Lucknow (cantonment) seats.
The alliance partners mustered thousands of supporters for their parallel show of strength. Their supporters lined the streets and showered flower petals as the roadshow inched its way through crowded streets.
Posters proclaiming 'Akhilesh Again' with the image of a smiling Chief Minister were seen along the route.
An incident of stone-pelting was reported near Chowka Ghat as the convoy passed by, but police denied it, saying supporters of rival parties came face-to-face over hoisting flags but a clash was averted.
BSP leader Mayawati, seeking a fifth term as Chief Minister, did not visit Varanasi but held an election rally at Rohaniya, about 20 km from here, where she claimed the people at Modi's roadshow were "mere spectators" brought from neighbouring states like Bihar and Madhya Pradesh.
Mayawati said the joint roadshow by Akhilesh and Rahul Gandhi reflected they had "reconciled to defeat".
She said prayers being offered at temples and shrines "will be of no avail".