The Japanese sports equipment brand Yonex today launched their premier standalone store at the Karnataka Badminton Association stadium here.
"As I strive and prove through excellence to be a strong brand ambassador of the sport, Yonex has already established that association, being synonymous with the sport since its inception," Olympic medallist and ace Indian shuttler Saina Nehwal, who shares a historic association with Yonex, told reporters here.
First-of-its-kind in Karnataka, the new Yonex shop at Lanai will offer the latest and best quality range of Yonex products, such as shoes, bags, apparels and accessories.
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"As the country strives towards producing medal-winning champions and as society continues to embrace the sport as a leisure activity, we are glad to say that Yonex-Sunrise understands the pulse of the nation and is always working towards catering to the need of every badminton player in the country," Yonex-Sunrise Country Manager Vikram Dhar said.
Also present at the event was legendary coach and All England Champion Prakash Padukone.