YuppTV, an over-the-top content provider, has signed up with Pakistan's leading entertainment channel Hum TV to distribute its content online.
The Internet-based TV streaming service provider will now distribute Hum TV worldwide, except the US as a part of its Urdu bouquet.
"Hum TV is one of the most popular television channels in Pakistan and enjoys impressive viewership not just with the Pakistani viewers, but also among Indians. With this new move, Pakistani expats would not have to miss out on their favourite shows from this popular channel," YuppTV Founder & CEO Uday Nandan said.
Hum TV Network CEO Duraid Qureshi said: "Hum TV is a phenomenal addition to YuppTV and we are delighted to bring Hum TV to YuppTV's audience for their enjoyment".
YuppTV offers more than 200 TV channels, over 5000 movies and 100 plus TV shows in 12 languages on its platform.
