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Malaysia’s government will carry out a “complete overhaul” of its troubled national airline in an attempt to revive the loss-making company after it was hit by two devastating jetliner disasters this year.
The move on Friday to de-list Malaysia Airline System and take it private had been expected since ticket sales slumped in the wake of the baffling disappearance of MH370 on March 8 with 239 passengers and crew. The airline's crisis deepened on July 17 when another jet, Flight MH17, was shot down over Ukraine, killing all 298 people on board.
State investment fund Khazanah Nasional's proposed 1.4-billion ringgit ($436 million) buy-out of the shares it does not own paves the way for it to take steps such as cutting back on less-profitable routes, trimming the bloated payroll and installing a new management team.
A full-scale rebranding of the airline, which has reported losses for the past three years, could also be considered as it grapples with shaky customer confidence following the twin tragedies.
Khazanah said it will need cooperation “from all parties” to undertake the restructuring, covering the airline's operations, business model, finances, staff and the regulatory environment.
“Nothing less will be required in order to revive our national airline to be profitable as a commercial entity, and to service its function as a critical national development entity,” it said in a statement.
Political considerations will play a important role in the restructuring of the company, which like other state-owned firms, has been used by the government to promote development goals such as affirmative action policies for majority ethnic Malays. Reuters first reported on the possible restructuring in July.
Khazanah has injected more than 5 billion ringgit ($1.6 billion) into MAS over the last 10 years, as it has increasingly struggled in the face of competition from upstart budget airlines such as AirAsia Bhd.
Attempts to restructure the airline over the years have been politically fraught due to heavy opposition to job losses from its influential labour union.
"There is no point in going to another airline or getting some private equity team involved or anything like that because the government will effectively have to offer some sweeteners to the union to diminish their power and diminish their size," said Timothy Ross, Asia transportation analyst at Credit Suisse.
