Building an 'uber' culture

Cab-hailing firm needs to jettison its baggage of dysfunctional corporate and gender insensitivity

In contemporary English, “uber” is often used to mean the best or the greatest of its kind. However, in case of ride-hailing company Uber, historical connotations of the word such as macho superiority may be more readily associated with it in the middle of an ongoing leadership crisis that follows allegations of gender discrimination and insensitivity. The chief executive, Travis Kalanick, resigned on Wednesday reportedly in the wake of a “shareholder revolt”. It also comes close in the heels of allegations by a female employee of sexual harassment and gender discrimination at the workplace and an Indian woman who was