Food retailers are strengthening back end to drive efficiency of operations

Swiggy has tried to focus on its business model as a differentiator

With no dearth of competitors, a durable business model and innovation-led products and services are a must for start-ups to thrive in the online space. For instance, India’s largest online grocer BigBasket, which is present in 25 cities and has achieved operational break-even in a couple of cities this year, has a strong inventory model allowing for control over quality of products. Also, the company has focused on building scale to improve its unit economics. In the last fiscal year, it became the sixth largest grocery retailer in the country, including offline players.

While BigBasket did not comment on specific