With consumer confidence up and brands looking to reconnect, overall spending on advertising grew by 3.1 per cent. While telecom and distribution sectors saw maximum increase, durables along with industry and services saw a decline in ad spends
With consumer confidence up and brands looking to reconnect, overall spending on advertising grew by 3.1 per cent. While telecom and distribution sectors saw maximum increase, durables along with industry and services saw a decline in ad spends
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First Published: Sep 17 2012 | 12:09 AM IST