Asia Cup 2018: India's games got 6 times more viewers than other matches

The Asia Cup has also helped push Star Sports 1 Hindi to the top of the viewership charts in the genre with total weekly viewership of 500.3 million impressions

The ongoing Asia Cup tournament has seen massive ups and downs in terms of viewership. While India matches were expected to have the highest viewership, the five non-India matches have managed to garner an average viewership of just 3.2 million impressions. The three India matches, on the other hand, averaged 19.5 million impressions. The India-Pakistan (September 19) match was the top performer, with 29.4 million impressions.

The first eight matches in the tourney have attracted an average viewership of 9.3 million impressions. The