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Tuesday, December 24, 2024 | 10:46 PM ISTEN Hindi

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A smile at the retail store could be your facial recognition sign-off

Bengaluru-based Capillary Technologies is piloting a visual loyalty programme for retail stores

facial regonition
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The facial recognition tool will identify customers as they walk into the store, in order to leverage the data and offer hyper-personalised in-store experiences

Samreen Ahmad Bengaluru
Things like maintaining social distancing and not touching products in markets and stores unnecessarily are expected to become the new normal, even after the coronavirus situation improves. In times like these, artificial intelligence (AI)-powered consumer experience platform Capillary Technologies is piloting a visual loyalty programme for retail stores that does away with filling up forms at the counter and replaces the process with something as innocuous as a smile.
 
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