Apple shelving UPI shows how foreign giants trip over Indian regulations

The first of the issues is the data localisation recommended by RBI; then there are Justice Srikrishna panel's draft privacy Bill, health ministry guidelines, and even the national e-commerce policy

It is an oft-repeated, well known story, only the actors keep changing. For more than a year, Facebook-owned instant messaging giant WhatsApp has been looking to foray into India’s thriving digital payments industry but has moved little beyond a beta launch. Now, it is the $1-trillion US tech giant Apple that cannot find it in itself to launch a proprietary payments product using the country’s flagship Unified Payments Interface (UPI), suggest reports.

Apple’s move to shelve its UPI plan comes at a time when Google has placed massive bets on the Indian payments ecosystem, especially with its Google Tez app, recently