 "India's growing smartphones market makes it ripe for augmented reality revolution")
Imagine calling up your friend in a land far away and instead of talking with a voice on the phone or screen, interacting with her hologram in real time, in your living room. Or wearing a lens over your eye that projects all you do with your phone on a virtual screen in front of your eyes, just like Iron Man’s Jarvis. That’s augmented reality (AR), in a nutshell, for you.
It’s a technology that overlays virtual elements on a real-world scenario, which you can then interact with in real time. It can be developed into apps and used on mobile devices. Microsoft’s Research team has already given us a glimpse of the technology that ports the hologram of a person, using a special rig of cameras and Microsoft HoloLens headset.
But AR is not to be confused with virtual reality (VR). While augmented reality enhances the real world setting with virtual interactive elements, VR will recreate a different setting digitally in your living room, obliterating the real world setting.
VR is at the moment just that – virtual. The hardware backing the technology is still far from mainstream and only a handful of content is available. What’s more, the VR devices available today do not have the capacity to run a video for more than five minutes or so.
The hardware ecosystem for AR, on the other hand, is fledgling. Your smartphones, tablets, or even your laptops can be used to enable AR. And that’s the reason industry experts feel AR will beat VR into early adoption.
India’s thriving smartphone market has made it conducive for AR. The country is touted as the second-largest market for smartphones after China.
This is an excerpt from Tech in Asia. You can read the full article here
This is an excerpt from Tech in Asia. You can read the full article here
