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Asus launches third smartphone in Zen series

Price of Zenfone 3 is Rs 27, 999 and it has Android M with ZenUI 3.0 operating, 2.5 D front and rear Gorilla glasses, 5.5 inch screen

ASUS launches campaign to experience 'Zenfone Zoom'

Aditya Laxman Jakki New Delhi
Asus has launched a third phone in its Zen series, called Asus Zenfone 3, on Wednesday. 

It has simple version, deluxe version along with its special edition and ultra version. Along with phone, Asus has also launched ZenBook 3 and Transformer 3 pro PC.

Zenfone 3 with price of Rs 27, 999 has Android M with ZenUI 3.0 operating, 2.5 D front and rear Gorilla glasses, 5.5 inch screen, Qualcomm Octa-core 14nm Snapdragon 625, 2.0Ghz processor, Hi-Res Audio 192kHz/24-bit standard 5 magnet structure speaker with smart AMP technology, Adreno 506 graphic card, 4 GB RAM, 64 GB ROM, 8MP front camera with HDR/ Lowlight selfie, 16 MP Rear camera with 64MP super resolution and 4K recording and 3000 mAh battery. 
 
It is equipped with Wi-Fi facility, dual sim with one nano and one micro sim option, 3g/4g options,  bluetooth 4.2, Type c USB and GPS. It is available in Shimmer Gold, Sapphire Black and Moonlight White colours.

Zenfone 3 with 5.2 inch screen, 32 GB ROM, 3 GB RAM and 2650 mAh battery is priced at Rs 21, 999.

Zenfone 3 deluxe has Invisible Antenna, Qualcomm 14nm Snapdragon 821 processor, Adreno 530 graphic, 6GB RAM, 256 GB ROM, 23 MP Rear camera with 94 MP super resolution, 5g facility and other indigenous features. It's cost is Rs 49, 999. Same model with Qualcomm 14nm Snapdragon 821 2.4 GHz processor and other features is priced at Rs 62, 999.

Zenfone 3 ultra has Invisible Antenna, Qualcomm Octa-core Snapdragon 652, 1.8 Ghz, Adreno 510 graphic, 23 MP Rear camera with 92 MP super resolution, 4600mAh and other features. It is priced at Rs 49, 999.

Asus ZenBook 3 has Intel Core i7-7500U processor, 2.7 GHz (4M cache, up to 3GHz), Windows 10 pro and home 64 bit OS, fingerprint login, 11.9mm thin, 910g, 16GB-2133 MHz RAM , 1TB storage. It is priced at Rs 147, 999.

Asus Transformer pro 3 PC is 8.35 mm thin, 790g weight. It has Intel Core i7 processor, 16GB-2133 MHz RAM, 1tb storage and Windows 10 pro and home OS. It is priced at Rs 144, 999.

Asus has also launched Zenfone laser with much less features and simple design at Rs 18, 999.

The products were launched by Asus chief executive officer, Jerry Shen, and Asus managing director, Peter Chang.

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First Published: Aug 17 2016 | 8:12 PM IST

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