Asus Zenfone Live: BeautyLive mode fails miserably, wannabe look lets down

Light and easy to hold, but pseudo-metallic body, outdated processor don't justify Rs 9,999 pricing

Taiwanese electronics major Asus recently launched in India its social media-centric smartphone, the Asus Zenfone Live. The smartphone boasts a ‘BeautyLive’ feature that promises real-time image enhancement even as you live-stream from the device. Priced at Rs 9,999, the smartphone is available across major e-commerce platforms – Amazon, Flipkart and Snapdeal.

Designed for the country’s young millennials, the Asus Zenfone Live focuses heavily on the camera, microphone performance and the beautification feature, but are these good enough to set it apart from the crowd? Business Standard reviewed the device, and here are our observations:

The pros:

At just 120 g,