CellExchange plans to double head count

CellExchange Inc, a US-based $15 million business improvement solutions provider, is planning to double its team size at its global delivery center (GDC) here to 200 within the next four months.

The company expects the contribution of the GDC, in terms of the delivery of services ,to increase to 60 per cent by next year, and 80 per cent by the end of 2007 from the existing 33 per cent.

Announcing this here at a press conference, Y Ramesh Reddy, the vice-president (operations) of CellExchange India, said that the company was focussing on offering real-time enterprise (RTE) decision management solutions through the launch of ots new product, Correlator.

"We are planning to spend $1 million in the next three to four months, in addition to the $1.5 million investment made in the past 18 months on our Indian operations," he said.

Correlator is a software product that is used to build applications that enable a company to react to opportunities, threats or deviations from expected norms, thus helping to control and improve the business processes, he explained about their new product. The company targets six Correlator installations in the current year.

"We are so far concentrating on the government and utilities verticals. Henceforth, we will start focusing on other verticals too," Reddy said.

The company aims to be among the top 20 in the real-time enterprise solutions market by the next year end. It posted a $15 million turnover last year.

According to R Srinivas Reddy, the head (quality) of CellExchange, the company does not market its services in the traditional manner of participating in the RFPs and tender processes, but conducts Cambridge Executive Enterprise seminars and Cambridge Executive Workshops.

These workshops are attended by CEOs and CTOs of Fortune 2000 and the government organisations across the industry verticals, he said.