Rajkot IT firm set to tap e-commerce boom

Amidst the launch of three city-centric portals, rajkotcityguide.com, here, the city-based infotech company, Source2india Inc, is all set to ride the e-commerce boom in the coming days.

Speaking to Business Standard, Source2india Inc. chief executive Madhav Jasapara said, "This is the first such venture from our company intending to tap the booming potential on the internet especially keeping in view the country-centric models from the bigger portals."

"We have tried to incorporate content of at least 12,000 pages with very essential information about Rajkot city and district," he added.

"Our focus would be on providing content and online entertainment, especially covering city-based events and happenings. Following a trial run for 30 days, it was seen that surfers visited our website mainly to get information as to what is happening in the city," said Jasapara.

Source2india Inc is also planning similar portal as country guide having city-centric information on other important destinations of the nation.

The company also envisages an e-commerce venture on Business-2-Business trade platform partnering with e-trade and Tallshop as their technical partners, with whom negotiations are in the process.

"We are also planning an e-commerce venture showcasing at least 5,000 products from across the nation in the first phase and these products would be accessible to net-surfers for online transaction globally." said Jasapara

Ruling out the possibility of any proposals for merging or being acquired by dotcom biggies in future, he said, "We want to enter the big league so would not like to be part of dotcom biggies by either merging with them or getting acquired by them."

At present, three city-centric portals rajkot.com, allaboutrajkot.com and rajkottrade.com are already functioning. With the entry of rajkotcityguide.com, domain space on internet is witnessing a new boom.