SMS bill pay service from Idea

Idea Cellular has announced a special service of 'SMS Bill Pay' for its post-paid subscribers.

This service, the first-of-its-kind by any cellular operator in AP, enables Idea users from Hyderabad to make payments of their bills directly through their bank accounts with the help of a few clicks on their mobiles using the 'SMS Bill Pay' service.

As a part of this facility, the Idea user will receive an SMS stating the bill amount every month.

The user can send an SMS 'PayIdea' to 2455 and the bank account would automatically debit the bill amount. Idea user will then get a confirmation via SMS.