This VR startup can turn your sofa into a Lamborghini

It sort of tricks your mind into thinking that your virtual environment, reports Tech In Asia

I’m on a whirlwind tour of different realities: a sunlit living room, prehistoric Earth, a tomb filled with Terracotta Warriors. I’m not fooled by my surroundings – I know I’m in a studio – but when I stand up to get out of an Aston Martin, I instinctively crouch down to avoid hitting my head on the door.

“[Chinese companies] are good at making the interactive part […] but no incredible storytelling experience that makes you come back,” says Carlo Maria Rossi, chief creative officer at UltronVR. “This is the basic gap that we have.”

Though China boasted a US$300 million virtual