The fashion industry is growing at a fast pace. With such a huge market and fashion brands emerging every now and then, marketing and shopping tactics have changed to a great extent.
For one, people have shifted toward m-commerce or mobile commerce in purchasing their daily aids, and the fashion industry has witnessed remarkable action in that aspect. Features like push notifications, fast delivery, loyalty programs, and easy navigation have made mobile shopping very convenient.
Brands like ASOS, Dior, Klothed, and H&M are implementing technologies at their best. They have come up with innovative solutions to lead the industry and