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Vivo enters premium smartphone segment with camera-centric X-series

Chinese smartphone maker Vivo on Thursday announced its entry into the premium smartphone segment with the new X-series in India which will be manufactured at the company's Greater Noida facility.

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The upcoming camera-centric X-series, to be unveiled soon, will address the evolving needs of photography enthusiasts

IANS
Chinese smartphone maker Vivo on Thursday announced its entry into the premium smartphone segment with the new X-series in India which will be manufactured at the companys Greater Noida facility.

Under the X-series, the smartphone maker will launch X50 and X50 Pro smartphones which will feature professional-grade camera technology.

"With a growing appetite for premium smartphones, consumers are looking for a premium device that elevates their smartphone experience. We believe that Vivo has built a strong brand-value in India. It's the right time to expand our product offering," Nipun Marya, Director, Brand Strategy, vivo India, said, in a statement.

The upcoming camera-centric X-series,

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