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Sunday, December 22, 2024 | 02:49 PM ISTEN Hindi

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Partho Dasgupta

Partho Dasgupta

Partho Dasgupta

Partho Dasgupta

Many moods of the nation are reflected in television viewership

The television set has for long been one of the biggest binding agents for Indian families

Many moods of the nation are reflected in television viewership
Updated On : 13 Aug 2017 | 11:57 PM IST

Mind the data

Year 2016 offered fresh insight into the viewing habits of rural and urban India

Mind the data
Updated On : 26 Dec 2016 | 4:12 AM IST

A binding anthem

Patriotism is the new play on television, viewership numbers indicate

A binding anthem
Updated On : 26 Jun 2016 | 10:28 PM IST

Brands take residence in the corner office

Are CEOs the best ambassadors for their own brands or should they let the product do the talking?

Brands take residence in the corner office
Updated On : 25 Oct 2015 | 10:00 PM IST

What India watches

Almost all the numbers we have so far point to a new roadmap, one which is seeing most broadcasters changing their game plan as well

What India watches
Updated On : 04 Oct 2015 | 9:26 PM IST