The book consists of three "parts" (Part 1: Storytelling Elements; Part 2: Storytelling Channels; Part 3: Pulling It All Together)
The book also takes a broad view of start-up funding, ruing how Indian VCs are largely risk-averse
The speed at which the vaccines for Covid-19 were developed owes much to information-sharing and collaboration among scientists, universities, biotech firms and pharmaceutical corporations
Their popularity suggests that the market has travelled beyond the search for value-for-money
To that end, it has worked hard on design tweaks and technological upgrades in its models, besides overhauling its retail network in a big way
Sales of Santro, once a runaway bestseller whose tall-boy design changed the dynamics of the small car market, have slowed in recent months. Is it just a reflection of current trends?
Here's a selection of Business Standard Opinion pieces for the day
Here's a selection of Business Standard Opinion pieces for the day
Here's a selection of Business Standard Opinion pieces for the day.
Here's a selection of Business Standard Opinion pieces for the day
Here's a selection of Business Standard Opinion pieces for the day
Here's a selection of Business Standard Opinion pieces for the day
Here's a selection of Business Standard Opinion pieces for the day
Here's a selection of Business Standard Opinion pieces for the day
Here's a selection of Business Standard Opinion pieces for the day
Here's a selection of Business Standard Opinion pieces for the day
Here's a selection of Business Standard Opinion pieces for the day
From why this year's budgeted net tax revenue for the Centre is impossible to achieve to how Indians are blase about class-driven brutality, here's a selection of Business Standard Opinion pieces
From what the upcoming GST Council meet should focus on to how Trump's response to the protests helped it spread beyond its borders, here's a selection of Business Standard Opinion pieces for the day.
Here's a selection of Business Standard Opinion pieces for the day