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Thursday, December 26, 2024 | 09:18 PM ISTEN Hindi

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S Swaminathan

S Swaminathan

S Swaminathan

S Swaminathan

Driving voice search

Machine learning can help marketers get deeper insights about who their customers are

Driving voice search
Updated On : 31 Aug 2017 | 4:22 AM IST

Brands must look beyond the like icon

Garnering likes on social media does not always impact brand value

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Updated On : 28 May 2017 | 11:09 PM IST

S Swaminathan: How to market real time

Brands have seized demonetisation as an opportunity to connect with customers

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Updated On : 01 Dec 2016 | 2:48 AM IST

Reinvent your creative team

It is time to rethink campaign process tools to embed data, technology, digital and analytics at the core of its execution

Reinvent your creative team
Updated On : 20 Apr 2015 | 12:08 AM IST