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The Earnicorns highlights profitable startups in a unicorn-dominated world

Startups, unicorns included, have been about adventure (misadventure too), independence (at least from the outside), pitches (and rounds of fund-raising in dollars

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Nivedita Mookerji

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The Earnicorns: Stories of rare profitable unicorns
Author: Dhruv Nath
Publisher: Penguin Business
Pages: 303
Price: Rs 499 
As 2024 draws to a close, with the number of newly minted unicorns (startups valued at $1 billion or above) in the year at only four till now, here’s a book on earnicorns. Well, if unicorns are getting rare, earnicorns are even more so. The term refers to profitable unicorns — almost an oxymoron. In the world of startups, that mostly pride themselves for fund-raising from marquee global investors at dizzying valuations irrespective of their own bottom line, profitability is almost a bad word.
 
Startups, unicorns

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