Amazon now part of India's social fabric: Country Manager Manish Tiwary

'No change in intent to experiment with right framework or interest to invest in India', he says

Manish Tiwary, vice-president and country manager of consumer business at Amazon India, rarely misses his morning run, rain or shine. He runs at least 5 km in his Hoka Mach 5 shoes. Tiwary brings the same toughness to oversee daily operations at the e-commerce giant that has thousands of employees in India. Amazon just completed a decade in India but it is still early days, Tiwary said in an interview with Peerzada Abrar.

The company is planning several innovations to get the next 200 million customers. Here are edited excerpts from the interview in Bengaluru.

Amazon launched its first shopping website in