Can electric vehicle maker BYD Auto put its India dreams back on track?

To reach anywhere close to the 30% target, BYD will have to introduce affordable electric cars that can generate substantial volumes, and back it up with a strong network

At the Auto Expo in January this year, BYD Auto, the world’s largest maker of electric vehicles (EVs), showcased its premium luxury electric sedan, BYD Seal.

The Seal offers an innovative cell-to-body technology that integrates the battery pack top cover into the floor of the vehicle. That crea­tes more space and enhances safety. BYD did not reveal the Seal’s price, but only said it would go on sale in India in the last quarter of 2023.

The Chinese company expands its name to “Build Your Dreams”, a slogan that adorns its vehicles. Globally, its dream of becoming the world’s largest