Business Standard

HP bets big on gaming, SMB deals in India amid PC market headwinds

HP, with a market share of 33.8% in India has maintained its top spot in the PC market since 2016

Vikram Bedi, Senior Director HP India
Premium

Vikram Bedi, Senior Director (personal Systems), HP India

Aryaman Gupta New Delhi
Amid sluggish demand and declining shipments in the Indian personal computer (PC) market, global PC maker HP – which calls India one of its “most-focused” geography– is witnessing robust growth due to demand from the gaming and creator economy.

HP, with a market share of 33.8 per cent in India has maintained its top spot in the PC market since 2016.

India’s PC market, which includes desktops, notebooks, and workstations, declined 30.1 per cent year-on-year to 2.99 million shipments in the first quarter (Q1) of calendar year 2023, according to data from the International Data Corporation (IDC).

Shipments across both

What you get on BS Premium?

  • Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • Pick your 5 favourite companies, get a daily email with all news updates on them.
  • Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • Preferential invites to Business Standard events.
  • Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
VIEW ALL FAQs

Need More Information - write to us at assist@bsmail.in