 "Mahindra XUV 900")
Mahindra and Mahindra (M&M) is going all out for a comprehensive electric vehicle (EV) play, with passenger vehicles (PVs), e-three wheelers as well as niche e-farm products.
Analysts have predicted a 23 per cent volume growth for the auto segment between FY22 and FY25, riding on the company’s differentiated EV and SUV plan. M&M is already a market leader with a 36 per cent share in electric three-wheelers, and its Zaheerabad plant in Telangana is ready to cater to demand. In the farm segment, the company plans to focus on niche electric products. However, M&M’s prime play will be electric SUVs.
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