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Cipla inks pact to market BioQuiddity's products in EU

Cipla will sell BioQuiddity's anaesthetic products in certain European markets

ImageBS B2B Bureau B2B Connect | Mumbai
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Cipla Limited, through its wholly-owned subsidiary Cipla Europe NV, has entered into a marketing alliance with the US-based BioQuiddity Inc for the European Union markets. Under the agreement, Cipla will sell BioQuiddity's anaesthetic products in certain European markets.
 
Cipla will launch the 'OneDose ReadyfusOR' pre-filled with Ropivacaine under its own label into the German market late this year.
 
Joshua Kriesel, president and CEO, BioQuiddity, said, “Cipla's strong commercial record puts them in an outstanding position to detail the OneDose ReadyfusOR's safety, sterility, and ease of use value proposition objectives."

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First Published: Aug 01 2014 | 5:31 PM IST

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