D Yellow Elephant launches operation in India to serve pharma industry

D Yellow Elephant, a full service digital agency with a focus on pharmaceutical and healthcare industry, has launched its India operations today. The new firm - which aims to create meaningful and measurable interactive web marketing for the world’s largest health & pharma brands and corporates - counts three offices and approximately 20 staffers across the globe with operations in the US, Europe and Asia.
 
Aman Gupta, co-founder, D Yellow Elephant, said, “D Yellow Elephant is an interaction firm, not a communication firm. We have been the experts in healthcare communications for more than 2 decades now and while digital communications have always been a part of overall structure, a need was felt to leverage our best capabilities through a medium which is bound to bring change in the coming future. D Yellow Elephant was created to respond to the need of specialised firm catering to pharmaceuticals sector and fill in the gap with expert led, digitally oriented marketing ideas. With D Yellow Elephant, we can address not just advertising, but all points where consumers and brands come together, no matter what the channel or platform.”
 
D Yellow Elephant develops solutions across a full range of digital media including mobile, web, television, out-of home, tablet, touch, online advertising and social media, bringing together technology and creativity in new ways that drive business growth and consumer interest.