Business Standard

Mohammed Shami's journey from bowling over batters to bowling over brands

World Cup title, bagful of wickets and head full of hair could catapult Mohammed Shami's brand equity

Mohammed Shami has picked up 23 wickets in 6 games in this World Cup. Photo: PTI
Premium

Mohammed Shami has picked up 23 wickets in 6 games in this World Cup. Photo: PTI

Vishal Menon New Delhi
Four months ago, Mohammed Shami walked out of a hair restoration clinic in Gurugram grinning ear to ear. India’s ace fast bowler had finally triumphed over his biggest fear -- male pattern baldness.

With an envious hairline, and a thick mop of hair, Shami was now ready to take on the brand endorsement circuit by storm.

Or so it seemed.

If the bevy of sponsors didn’t make a beeline to sign him up back then, they would surely be doing so now. Talent management firms spoken to say they are already looking at him with high interest.

Shami has been

What you get on BS Premium?

  • Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • Pick your 5 favourite companies, get a daily email with all news updates on them.
  • Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • Preferential invites to Business Standard events.
  • Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
VIEW ALL FAQs

Need More Information - write to us at assist@bsmail.in