Amid increasing concern for the health of the planet, sustainability is emerging as more than just a trendy buzzword for developers.
A report by advisory firm Xynteo released on March 22 sheds light on the shifting landscape. In Tier-I Indian cities, middle-income residents are willing to pay an extra 5-10 per cent for sustainable living, while companies are showing a readiness to invest up to 15 per cent more in green-certified structures.
In Mumbai, the number of residents exhibiting a strong preference for sustainability when buying homes, prioritising features like green spaces and indoor air quality, is 70 per cent