Increased searches for both domestic and international travel, a growing preference for premium travel options, and a sharp rise in solo international trips are among the top travel trends among Indians during the year-end holiday season (December 16-31), a report by MakeMyTrip revealed on Tuesday.
While Goa continues to take the top spot as the most sought after domestic travel destination, many hill stations are also seeing interest from travelers. Here is a closer look at significant trends emerging across destinations, travel habits, and spending patterns during this festive season.
Goa, Mumbai, Udaipur top domestic travel searches
Domestic travel remains dominant, with the top 20 cities accounting for 40 per cent of all searches. Goa continues to lead as the most sought-after destination, followed by Mumbai and Udaipur.
Manali, Mussoorie, and Shimla also witnessed double-digit growth in searches and hill stations across North and South India made up 40 per cent of overall domestic searches on the platform. Southern favourites included hill stations such as Munnar, Ooty, and Coorg.
This highlights a shift in preferences towards colder locations during the festive season, a trend normally seen more during summers.
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Top 20 domestic destinations
Goa
Mumbai
Udaipur
Delhi
Jaipur
Manali
Puri
Bangalore
Munnar
Varanasi
Lonavala
Mahabaleshwar
Hyderabad
Ooty
Jaisalmer
Kolkata
Coorg
Mussoorie
Puducherry
Shimla
Azerbaijan and Turkey join top international destinations
On the international front, countries like the United Arab Emirates (UAE), Thailand, Singapore, Indonesia, and Malaysia dominate travellers’ interest. Western long-haul destinations such as the USA, UK, and Australia remain prominent, while emerging choices include Azerbaijan and Turkey.
The top 20 destinations made up 83 per cent of international travel searches, with the UAE, Thailand, and Singapore emerging as favourites. Canada and the Maldives stood out for a decline in interest this year.
Top 20 international destinations
UAE
Thailand
Singapore
Indonesia
Malaysia
USA
Vietnam
UK
Sri Lanka
Australia
Canada
Nepal
Maldives
Saudi Arabia
Azerbaijan
France
Japan
Hong Kong
Turkey
Qatar
Solo, family, and extended getaways: New travel trend
The report noted that travellers are planning longer holidays this year. While the Saturday before Christmas (December 21) remains the most popular travel date, searches for hotel stays spike again from December 25, suggesting plans to extend breaks until New Year’s Day.
Travelling in pairs and with families continues to be the most common booking trend, but solo international travel has seen a remarkable growth, increasing by 34 per cent compared to the same period last year.
Luxe stays, premium travel: Top choice for Indians
Premium travel options are gaining popularity among Indian travellers, with business class flight bookings having grown by 50 per cent year-on-year. International business class flight bookings grew by 80 per cent, while domestic business class bookings have also seen a 27 per cent rise.
Premiumisation was not just limited to travel, but also accommodation. For domestic hotel bookings, the share of stays priced above Rs 10,000 saw a modest growth of two percentage points to 22 per cent, up from 20 per cent last year. Internationally, travellers spending more than Rs 10,000 per night accounted for 57 per cent of bookings, compared to 51 per cent in 2023.
Holiday packages and rise in spending
Bookings for holiday packages also registered double-digit growth this season with average spending on year-end packages increasing by 7 per cent compared to last year.
Domestically, popular package destinations include Andaman, Kerala, Goa, Himachal Pradesh, and Kashmir.
On the international front, Dubai, Thailand, Singapore, Maldives, and Bali are the top choices.