The two Apple stores in India will not dent the fortunes of Redington — a listed Apple products’ distributor in India for over a decade — say analysts, unless the US-based firm expands aggressively here with more on-ground presence.
Apple’s first retail store — Apple BKC — opened at Reliance Jio World Drive Mall at Bandra Kurla Complex (BKC) on Tuesday. The second store is scheduled to open in New Delhi’s Select Citywalk on April 20.
In contrast, starting with a three-branch, 25-dealer operation in 1993, Redington now reaches out to its channel partners through 81 sales locations and over 200 warehouses