The traditionally staid real estate industry is experiencing a digital revolution.
“From designing and construction to buying, selling, and maintaining properties, technologies are paving the way for a more efficient and personalised experience for everyone involved,” said Anshul Jain, chief executive India & SE Asia & APAC Talent Representation at Cushman & Wakefield.
The use of technology today comes into play right when a project is being designed, and goes on to assist in its customisation and maintenance.
At the development stage, for example, companies are adopting artificial intelligence (AI)-enabled data analytics tools to understand trends, customer preferences and forecasts.